While finishing up my business plan, I have spent considerable time setting up email flows for multiple different processes on the website. For example, in the picture below, there is a flow for someone who subscribes to the newsletter. At first, it sends them an email thanking them for signing up, then an email requesting a follow on social media to build brand engagement, and lastly an email that shows the customer best selling products.
At this point, I am pretty much done with the major aspects of my project, so I am mainly spending my time doing smaller but important tasks to a theoretical start-up company like this.
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I have spent the past couple weeks putting the final touches on my business plan and continuing to work on building out my e-commerce website.
Aside from the financial forecasting, the majority of the writing for the plan is complete. In the coming days, I will continue revising the plan and start putting the pieces together for the actual investor pitch. Regarding the website, I have continued designing it and implementing some conversion strategies I have learned over the past year. I have also written a lot of the copy for the website, but I still have some to go. There are multiple moving pieces but I am confident everything will come together. |